For the interdisciplinary research project „INSIGHT. Signatures of Sight – Facets of Seeing“ I had the chance to develop, design and monitor a final exhibiton showing exhibits and research results from four different collections of the Julius-Maximilians University in Würzburg.
In addition to the exhibition design I created an accompanying visual identity to promote the exhibition at the Martin von Wagner Museum in Würzburg.
The design consists of the main colors turquoise with a light gradient and red for accentuation. Representing the four collections there are four different key visuals that were inspired by their historic objects. They could be used for individually for the different advertising media and thus formed a significant branding.